The Hardest Part of Strategy? Choosing.
We help keep the main thing the main thing—by guiding the conversations that clarify strategy and drive meaningful execution.
We've been in the trenches, built high-performing teams, and led executives through tough strategic decisions.
Now, we help companies stop spinning their wheels and build strategy execution systems that actually work.
“Lisa and Ami have a natural ability to connect the dots and build a cohesive and integrated strategy across an organization’s marketing…they not only challenge organizations to be better, they invest their time into training teams to think differently about how they go about business. Whether you’re looking to provide your team with a training resource, or looking for someone to set the course for your strategy, APLS brings the expertise needed to take you to the next level.”
Eric Bergman, Vice President of Global, BrightEdge
There’s no shortage of ideas - the struggle is choosing what to move forward with, then turning it into action.
You’ve been there before - you leave a strategy session feeling energized, aligned, and ready to execute. But then…
Urgent tasks take over.
Shiny new opportunities distract from real priorities.
It’s a familiar cycle - overcommitting and underdelivering. Without a system that turns strategic thinking into real-world progress, even the best ideas lose momentum.
Execution stalls, and by the next planning cycle, you’re back at square one.
Cut Through the Noise. Create Real Progress.
Instead of another plan that gathers dust, our Strategy-to-Execution Workshop helps you:
Focus on What Moves the Business Forward. Not just what's urgent or new.
Create Clarity in Decision-Making. Knowing what not to do is just as important as deciding what to prioritize.
Build a Structure That Works in Reality. So your strategy adapts to real-world constraints without losing momentum.
“I’ve worked with Ami and Lisa in several different capacities, but one thing always remains the same: they are committed to driving results. They have a knack for finding the right buttons to push to help businesses achieve growth, and are not afraid to try new things to get you where you want to go. This makes them an incredibly valuable asset to any business and I highly recommend them if you are looking to transform your strategy.”
Chandler Galt, Director of Contact Center Marketing, RingCentral
This workshop serves teams ready to shift how they plan and execute—throughout regular strategic cycles and during key inflection points. We’ll help you:
Move Beyond Planning: Transform strategic thinking into meaningful action
Build True Alignment: Get your entire team focused on what matters most
Drive Real Progress: Create momentum that survives day-to-day reality
Lead with Clarity. Move with Confidence.
Ready to help your organization make real progress?