Ways to Work With Us
Your business doesn’t need another strategy that sits on a shelf. You need a practical way to make decisions, align your team, and keep moving - even when things get messy.
Here’s how we help
The Strategy-to-Execution Program
Stop overcommitting and under-delivering. We’ll help you embed a system for execution so strategy translates into action.
What is it?
A multi-day, in-person experience built to help leadership teams move from “strategic planning” to disciplined execution.
Who’s it for?
Growth-stage and mid-sized companies struggling with execution, alignment, and prioritization.
Key Outcomes:
🔺Clear prioritization and decision-making structure.
🔺Alignment across leadership and teams.
🔺Momentum that survives day-to-day realities.
“I love working with APLS! What I REALLY appreciate is their high quality of work, attention to detail, and ability to provide a product that far exceeds the original ask. Additionally, I never feel like I am dealing with a vendor – they become invested in the company and its success. They truly become part of the team. After every call, it feels like a weight is lifted off my shoulders because they are in my corner, rolling up their sleeves to help solve whatever issues I’m facing. I recommend APLS to anyone looking for a strong strategic partner for growth
Alexi Drago, Founder, Eleven:11 Collective
Strategy Integration & Advisory Support
Strategy is all about positive momentum. We help you integrate execution disciplines into your team’s workflow, keeping priorities on track and leadership aligned.
What is it?
Post in-person experience or standalone strategic advisory to help teams maintain execution momentum through structured check-ins and integration support.
Who’s it for?
Businesses who participated the Strategy-to-Execution Program and want continued guidance, or those who need ongoing strategic oversight without hiring a full-time executive.
Key Outcomes:
🔃 Tactical execution advising for leadership teams.
🔃 Decision-making guardrails to prevent derailment.
🔃 Regular checkpoints to assess progress and adapt strategy.
“Ami and Lisa know what they are doing. They’ll take time to understand your business, develop a cohesive strategy around your goals, and provide you with the tactical game plan to execute. They’re a great resource for us, and highly recommend them for any organization looking to get more out of their strategic efforts.”
Edward Tabakman, CMO, WPIC
Fractional Growth & Marketing Leadership
Growth doesn’t happen in a vacuum. We embed fractional leadership to clarify positioning, refine strategy, and operationalize marketing for scalable execution.
What is it?
Fractional CMO and GTM leadership for companies that need senior-level strategy without hiring full-time.
Who’s it for?
B2B companies struggling with sales, marketing, and customer success alignment, go-to-market strategy and/or execution.
Key Outcomes:
📈 Marketing Blueprint development (for ICP clarity and messaging).
📈 Sales & marketing integration strategy.
📈 Operational guidance to build internal execution capacity.
“Ami and Lisa have been pivotal in driving not only my own professional success, but also driving success for clients. They possess an innate ability to build teams and develop talent, and with their leadership, help individuals and teams think strategically. They ask the right questions, and constantly seek new levels of improvement across a variety of areas. You can rely on them to put forth energy and enthusiasm day in and day out – which has allowed them to become revered partners for those who work with them.”
Alan Ng, Project Director, Innervate
Custom Consulting & Special Projects
If you've scrolled this far, you must be trying to unlock the secret menu…
…Because most business realities involve a square peg and round hole. Maybe you need a unique combination of strategy and advisory. Or you're wrestling with a challenge that requires fresh thinking and an objective perspective.
This could look like:
⚡Bringing clarity to chaos so your team can focus on what drives growth.
⚡High-stakes special projects that keep you up at night.
⚡Custom-built growth frameworks for your unique situation.
⚡That thorny business problem you can't quite define yet.
The process is simple:
1️⃣ We start with a conversation.
2️⃣ We co-create an engagement that fits your unique reality.
3️⃣ We get in the trenches together, adjusting as needed.
“Simply put, APLS equipped me with the tools and guidance I needed to be successful. They always pushed me to strive for more, never be complacent, and actively seek out opportunities to learn and perfect my skills. They challenged me to be better, and encouraged me to solve problems before asking questions – allowing me to become more confident in my decisions. APLS’ leadership accelerated my growth and not be afraid to try new things. No matter how things turned out, they were always willing to provide constructive feedback – whether it be directly related to my role, or how I communicate with others. Because of APLS’ expertise passed along to me, I’ve become confident, been able to grow within my role, and now lead a successful team of my own.”
Ali Smith, Senior Account-Based Marketing Manager, Extreme Networks